rise of gold vermeil jewellery
15 Jun 2025

Shocking Rise of Gold Vermeil Jewellery in India: Why KYMEE's 18k Designs Are Stealing the Spotlight

India has long held a deep reverence for gold, its cultural, spiritual, and personal. Yet, a quiet revolution is reshaping the jewellery landscape. Gold vermeil jewellery, a luxurious yet affordable alternative to traditional gold, is witnessing a meteoric rise in popularity.

And leading this transformation is KYMEE’s stunning 18k gold vermeil collection, blending modern aesthetics with timeless elegance.

Gold Vermeil Jewellery

Gold vermeil (pronounced “ver-may”) is a high-quality form of gold jewellery. Unlike basic gold plating, gold vermeil requires a thick layer of gold (minimum 2.5 microns) over a sterling silver base. This gives it durability, luxury appearance, and an affordability edge.

Key Differences:

  • Gold-plated jewellery often uses a base of brass or copper and a thinner gold layer.
  • Solid gold is more expensive and less accessible for everyday wear.

Vermeil balances the best of both worlds, rich appearance and practical pricing.

History and Origin of Vermeil Jewellery

Gold vermeil originated in 18th-century France, where artisans sought a way to craft ornate jewellery without the exorbitant cost of solid gold. Over time, it evolved from an elite Parisian trend to a global jewellery staple, making its way into contemporary Indian fashion.

Why India is Embracing Vermeil Jewellery

Several social and economic shifts are propelling gold vermeil forward in India:

  • Urban buyers seek affordable elegance without compromising style.
  • Younger generations favour versatility over investment-heavy jewellery.
  • Luxury on a budget is now a lifestyle choice, especially in Tier 1 and Tier 2 cities.

Advantages of Gold Vermeil Over Other Types

Feature Gold Vermeil Gold-Plated Solid Gold
Durability High Low Very High
Price Moderate Low High
Hypoallergenic Yes (sterling silver) No Yes
Tarnish Resistance Excellent Low Excellent

Gold vermeil offers a fashion-forward, budget-friendly solution that doesn’t sacrifice quality or comfort.

How Vermeil Jewellery is Made

Creating gold vermeil involves:

  1. Crafting a sterling silver base.
  2. Cleaning and polishing the metal surface.
  3. Electroplating it with a thick layer of 18k gold, meeting industry thickness standards.

KYMEE uses an ultra-thick 18k gold layer and ethically sourced silver, ensuring each piece is crafted to last and shimmer.

The Influence of Social Media and Celebrities

Instagram influencers, fashion bloggers, and Bollywood stars have made vermeil a viral trend. From minimalist pendants to stacked rings, vermeil designs from brands like KYMEE's Designs often appear in celeb outfit reels and red carpet appearances.

The Sustainable Fashion Movement in India

Consumers today are more eco-aware.

Vermeil supports this mindset through:

  • Ethical sourcing of silver and gold.
  • Minimal waste production techniques.
  • Long lifespan of jewellery that reduces fast-fashion dependence.

KYMEE is aligned with conscious fashion, integrating sustainability into every collection.

Consumer Demographics: Who’s Buying Vermeil?

  • Gen Z & Millennials – Love the mix of affordability and aesthetics.
  • Urban Professionals – Seek pieces that transition from workwear to dinner dates.
  • Fashion-forward Men – Increasingly buying unisex vermeil pieces.

KYMEE caters to diverse buyers through curated collections that speak to every lifestyle.

KYMEE’s Rise in the Indian Jewellery Market

KYMEE began as a passion project to make fine jewellery accessible, modern, and meaningful.

Today, it’s a fast-growing brand known for:

  • 18k gold vermeil standards
  • Thoughtfully designed, Indian-inspired pieces
  • Rave customer reviews

What Makes KYMEE’s 18k Gold Vermeil Stand Out

  • 18k Gold Layer: Thicker, richer, and more lustrous.
  • Sterling Silver Base: Hypoallergenic and durable.
  • Design Language: A fusion of global trends and Indian motifs.
  • Transparency: Ethical sourcing, local craftsmanship, and full disclosure of materials.

Best-Selling Pieces from KYMEE’s Collection

Category Popular Picks
Necklaces Infinity Charm, Evil Eye Medallion
Rings Stackable Gold Bands, Heartstone Ring
Earrings Crescent Hoops, Minimalist Studs
Bracelets Delicate Link Chains, Zodiac Pendants

You can browse these at KYMEE.

Styling Tips with KYMEE Vermeil Jewellery

  • Office Chic: Pair dainty chains with blazers or shirts.
  • Ethnic Flair: KYMEE’s bold pieces shine with saris or lehengas.
  • Date Night Look: Go for layered necklaces or statement rings.

Style it your way; the versatility is unmatched.

Get tips on styling gold vermeil jewellery for a chic and timeless look.

How to Care for Gold Vermeil Jewellery

To keep your KYMEE jewellery glowing:

  • Avoid moisture and perfumes
  • Store in soft cloth or KYMEE pouches
  • Clean gently with a soft cloth
  • Do not polish with harsh chemicals

Discover more ways to clean gold vermeil jewellery to preserve its lustre and extend its lifespan.

Comparing KYMEE with Other Indian Brands

Feature KYMEE Other Brands
Gold Thickness 2.5+ microns (18k) Varies
Base Metal 925 Sterling Silver Brass/Copper
Pricing Transparent & fair Often overpriced
Design Diversity Modern + Indian Fusion Limited range

Investment Value of Vermeil Jewellery

While vermeil isn’t an investment like 24k gold, it is:

  • A wearable fashion asset
  • Great for gifting
  • High resale appeal in fashion resale markets

KYMEE pieces hold emotional and aesthetic value, perfect for milestone celebrations.

The Future of Vermeil in Indian Fashion

  • India’s fashion scene is turning toward affordable luxury.
  • Online retail and influencer marketing will boost vermeil adoption.
  • KYMEE is poised to lead the charge with innovation and elegance.

Explore the future of gold vermeil jewellery and upcoming trends in this elegant accessory style.

Where to Buy KYMEE’s Gold Vermeil Jewellery

  • Visit KYMEE
  • Free shipping across India
  • Hassle-free returns and premium gift packaging

Conclusion

The rise of gold vermeil jewellery in India is not just a trend; it’s a fashion movement grounded in practicality, sustainability, and style. KYMEE, with its 18k gold vermeil creations, has set a new standard for elegance that’s within reach for everyone.

Ready to upgrade your collection? Explore KYMEE’s Vermeil Jewellery Today and join the modern gold revolution.

FAQs

1: Is KYMEE’s gold vermeil real gold?
Yes, it features a thick layer of 18k real gold over sterling silver.

2: Can you wear KYMEE jewellery daily?
Absolutely! Just avoid direct water and harsh chemicals for longevity.

3: Is it suitable for sensitive skin?
Yes. The sterling silver base makes it hypoallergenic.

4: How is KYMEE different from other brands?
KYMEE combines ethical sourcing, design innovation, and premium quality at fair prices.

5: What’s the return policy?
14-day hassle-free returns for unworn, original-condition items.

6: Do they ship internationally?
Currently, KYMEE ships across India with plans for international expansion.